WhatsApp is the most used app in India. Your customers check it dozens of times a day. So why aren't you marketing on it?
Step 1: Set Up WhatsApp Business App (Free)
Download WhatsApp Business from the Play Store or App Store. Set up your business profile with your shop name, address, category, description, and website. This is completely free.
Step 2: Create a Product Catalog
WhatsApp Business has a built-in catalog feature. Add your top products or services with photos and prices. When customers ask "what do you sell?" — send them your catalog link.
Step 3: Set Up Auto-Replies
Set a greeting message that sends automatically when someone messages you for the first time. Set an away message for non-business hours. This makes you look professional 24/7.
Step 4: Build Your Broadcast List
A broadcast list lets you send one message to up to 256 contacts at once — and it appears as a personal message to each one (unlike a group). Collect customers' numbers and add them to your broadcast list.
Step 5: Create Engaging Content
Share: daily specials, new arrivals, festival offers, before/after photos of your work, customer testimonials, tips related to your industry. Keep it useful — not just promotional.
Step 6: Add WhatsApp Click-to-Chat on Your Website
Add a WhatsApp button on your website so visitors can message you instantly. This is the fastest way to convert a visitor into a customer.
Found this useful? Let's talk!